The LAEDC Economic Forecast is Southern California’s premier source for in-depth economic forecasting and analysis on LA County and the surrounding areas. This year, the Economic Forecast will include our traditional overview of the global, national and local economy.
We will also take a closer look at Los Angeles County’s Latino community as we present highlights from our third Spotlight on Communities pilot research project. This spotlight will provide economic data and insights about LA County’s Latino community.
Election Day brought heightened anxiety and unforeseen opportunities for many of Los Angeles’s Latino residents and businesses. Our panel discussion, Forecasting the Political and Economic Climate for Socal’s Latinos, will explore the post-election political and economic policy environments and priorities for the region’s Latino community. Given that Latinos currently account for 48% of LA County’s population, as goes the Latino community, so goes LA County.
Steven Wieting, Managing Director and Citi Private Bank’s Global Chief Investment Strategist
Steven Wieting is responsible for formulating investment views and strategies on a macro basis and across asset classes. A member of Citi Private Bank’s Investments Leadership team, Steven has assumed the Chairmanship of the Global Investment Committee. Prior to his appointment as CPB’s Chief Strategist in early 2013, Steven served as Citi Investment Research’s lead economist for the US institutional equities business from 2000 to early 2013. Based in New York, he was responsible for advising the firm’s institutional and government clients globally on macroeconomic developments, forecasts and policy analysis. Steven has published extensively on demographic and policy challenges with a focus on the implications for long-term asset market performance.
During his time at Citi, Steven has examined credit, commodity and foreign exchange market influences while providing the firm’s corporate earnings forecasts and macro level equity market insights. He was also economic advisor to the Morgan Stanley Smith Barney Global Investment Committee until early 2013 and was a voting member of predecessor Asset Allocation Committees at Citi.
Prior to joining Smith Barney in 1996, Steven was an economics correspondent with Dow Jones, where he followed financial markets, economic forecasts and reported on the views of Federal Reserve policymakers. He also served as a contributor to The Wall Street Journal’s “Credit Markets” column. Previously, Steven worked for the US Department of Commerce. Steven received an M.S. in Quantitative Economics at Baruch College. He also has acquired credits toward a Ph.D. in Economics at the City University Graduate Center.
Dr. Manuel Pastor, Professor, Sociology and American Studies & Ethnicity; Director, USC Program for Environmental and Regional Equity (PERE); Director, USC Center for the Study of Immigrant Integration (CSII)
Dr. Manuel Pastor is Professor of Sociology and American Studies & Ethnicity at the University of Southern California. He currently directs the Program for Environmental and Regional Equity (PERE) at USC and USC’s Center for the Study of Immigrant Integration (CSII). Pastor holds an economics Ph.D. from the University of Massachusetts, Amherst, and is the inaugural holder of the Turpanjian Chair in Civil Society and Social Change at USC.
Dr. Pastor’s research has generally focused on issues of the economic, environmental and social conditions facing low-income urban communities – and the social movements seeking to change those realities. His recent book Equity, Growth, and Community: What the Nation Can Learn from America’s Metro Areas, co-authored with Chris Benner (UC Press 2015), argues how inequality stunts economic growth and how bringing together equity and growth requires concerted local action. Dr. Pastor speaks frequently on issues of demographic change, economic inequality, and community empowerment and has contributed opinion pieces to such outlets as the Los Angeles Times, the San Jose Mercury News, the San Francisco Chronicle, the Sacramento Bee, the Huffington Post, and many others. He served as a member of the Commission on Regions appointed by California’s Speaker of the State Assembly.
Dr. Christine Cooper, Senior Vice President, Institute for Applied Economics, Los Angeles County Economic Development Corporation
In her position at the LAEDC, Dr. Cooper designs, manages and conducts research studies on regional issues undertaken by the Institute for Applied Economics, such as economic impact studies, regional industry analyses, economic forecasts, and issue studies related to the L.A. County Strategic Plan for Economic Development. Her fields of expertise include development economics, environmental economics, regional analysis, and urban sustainability.
While at the LAEDC, Dr. Cooper has conducted many economic and fiscal impact projects for a variety of public agencies and private companies, including: California Film and TV Tax Credit; City of Los Angeles Workforce Investment Board (Industries and Occupations of the Next Decade); Los Angeles City Department of Water and Power (ongoing operations and capital improvement programs); Los Angeles County Metropolitan Transportation Authority (numerous Measure R-funded projects and ongoing operations); Los Angeles International Airport in 2011; Southern California Association of Governments (Regional Transportation Plan 2012; Economic Recovery Plan); Hospital Association of Southern California; and many others. Additionally, the department has designed a variety of demographic and workforce development reports.
Panel Discussion – Forecasting the Political and Economic Climate for LA County’s Latinos
Our panel of leaders in politics, education, and business will explore the political and economic climate of Los Angeles County given the new administration in Washington DC, specifically with regard to the Latino community. Issues that will be discussed include immigration, workforce needs, our higher education system, supporting entrepreneurialism amongst young Latinos, and how are organizations marketing to the Latino millennial audience. This is a conversation you are not going to want to miss!
Chiqui Cartagena, Senior Vice President, Political & Advocacy Group, Univision Communications, Inc.
Chiqui Cartagena is the Senior Vice President of the Political & Advocacy Group for Univision Communications Inc. She is responsible for providing thought leadership and strategic guidance to political candidates and advocacy organizations interested in reaching Hispanics across all political parties and affiliations.
Cartagena, who joined Univision in 2011, has led the development and implementation of corporate marketing strategies and the creation of proprietary consumer research tools for various team including the Political and Advocacy group on key political issues affecting Hispanics. In 2014, Cartagena was instrumental in the development of Univision’s Hispanic Vote website, an award-winning destination designed to help political strategists; media buyers and planners understand and reach Hispanic voters. Cartagena previously served as vice president of Corporate Marketing for UCI where she worked on many projects including the World Cup 2014 marketing plans for Univision.
Ms. Cartagena is a Hispanic media and marketing pioneer with 25 years of experience developing, launching and leading some of America’s most successful Spanish-language consumer magazines, including People en Español. Before Univision, she served as senior vice president of Business Development for Story Worldwide, a digital content marketing agency. Prior to that role, Ms. Cartagena was the managing director of Hispanic Ventures at Meredith where she developed integrated marketing programs for leading consumer brands, insurance companies and retail chains.
Marketing to the Latino Millenial
Charlie Echeverry, Chief Revenue Officer, mitú,
Charlie Echeverry is Chief Revenue Officer at the nation’s leading media brand for Latino youth, where he leads all aspects of revenue generation, including global advertising, content licensing, and direct-to-consumer businesses. He oversees the sales, strategic alliance, licensing, business development, account management, sales marketing and revenue operations departments and is part of the company’s executive committee.
Prior to mitú, Charlie was Executive Vice President, Interactive Sales for Univision Communications, the premier Spanish-language media company in the United States. He led the interactive sales team, overseeing National and Local advertising businesses across all Online, Mobile & Social properties and applications, delivering marketing solutions to brands and agencies. As part of Univision’s Sales Leadership Council, Mr. Echeverry worked closely with all Univision Communications media divisions to integrate digital solutions across the Company’s assets in network, spot and local television and radio as well as event marketing.
Los Angeles Latino Entrepreneurial Journey
Octavio Herrera, Co-founder and EVP of Lucid Sight, Inc.
Octavio Herrera is the Co-founder and EVP of Lucid Sight, Inc. Lucid Sight, Inc., which he founded with Randy Daaf and Fazri Zubair, develops Virtual Reality (VR) games and experiences for the new generation of VR devices (Daydream, Samsung Gear VR, Oculus Rift, HTC Vive, and Playstation VR). Lucid Sight also provides advertisers an immersive and innovative platform to engage with VR users. Octavio, who will speak to the Latino entrepreneurial journey in LA, is a proven entrepreneur who has built technology companies since he was 23 years old.
Previous to Lucid Sight, Octavio co-founded mobile game company Jirbo, Inc. in 2008. In 2011 Jirbo was renamed to AdColony. AdColony has become the leading mobile video advertising platform trusted by top grossing mobile app developers and Fortune 500 brands. AdColony was purchased by Opera Software for $350MM in 2014. Previous to that Octavio was Co-founder and President of MediaDefender, Inc. Octavio started MediaDefender in 2000 and grew it into the largest Internet anti-piracy company in the world. In 2005 Octavio sold MediaDefender to ARTISTdirect, Inc for $42.5MM. Previously, Octavio worked as a software engineer at Raytheon Systems Company. Octavio received a BA in Physics from Occidental College in 1998 where he now serves on the Board of Trustees.
Latinos and the Higher Education System
Van Ton-Quinlivan, Vice Chancellor of Workforce and Economic Development, California Community Colleges
Van Ton-Quinlivan was appointed Vice Chancellor of Workforce and Economic Development for the California Community Colleges, comprised of 113 colleges and considered one of the most complex higher education systems in the nation. TonQuinlivan’s leadership focus is Doing What MATTERS for Jobs and the Economy with the goal of improving workforce outcomes for California’s 2.1 million community college students and fueling strong regional economies. She was named a White House Champion of Change in 2013 for her distinguished career in industry, education, and community service. She is vice chair of the National Skills Coalition, co-chair of the Workforce Action Team of the California Economic Summit, and serves on the California Council on Science and Technology. Ton-Quinlivan holds degrees from the Stanford Graduate School of Business, Stanford Graduate School of Education, and Georgetown University. She resides in California with her husband and two children.
Master of Ceremony
Frank Mottek, the Voice of Business Radio in Los Angeles, KNX AM Radio, and host of the weekend business analysis talk show Mottek on Money.